How can I experience the Ford F-150 Lightning™ augmented reality?

By Product Expert | Posted in Ford, Ford F-150 on Thursday, December 9th, 2021 at 10:09 am
2022 Ford F-150 Lightning™

Ford F-150 Lightning™ augmented reality experience  

How can I experience the Ford F-150 Lightning™ augmented reality? The F-150 Lightning™ is definitely the truck of the future, and you can now bring it to life right in the palm of your hand. Ford is introducing the “F-150 Lightning™: Strike Anywhere” visual experience in partnership with Google for reservation holders, enthusiasts, and customers who want to learn more about the benefits of an all-electric Built Ford Tough truck. Read about the Ford F-150 Lightning™ augmented reality experience here by Akins Ford in Winder, GA!  

Experience the Ford F-150 Lightning™

2022 Ford F-150 Lightning™

F-150 Lightning™: Strike Anywhere is a smartphone-based 3D and augmented reality experience that lets users examine and learn about a virtual F-150 Lightning vehicle in their location. According to the press release, thirteen interactive animations teach them about the electric vehicle’s features. These include massive power frunk, battery range, interior connectivity, smart bed and towing capabilities, quick charging alternatives on the road and at home, and more.  

After learning about the features of the F-150 Lightning, you can have some fun by picking their favorite color and trim package. Then you can place an augmented-reality truck wherever in their environment – from their driveway to their job site. In the United States, F-150 Lightning™: Strike Anywhere is now available on Android and iOS mobile devices. Customers can also see it on and other media sites like YouTube, Instagram, Snapchat, and Reddit. Google Cloud powers the augmented reality experience.  

The all-electric F-150 Lightning will be available in the U.S. starting spring 2022. To learn more about the F-150 Lightning, follow our blog or contact our brand executives here at Akins Ford. You can even come by our dealership in Winder, GA, to test drive a truck of your choice!  

[Also read: What is the Ford F-150 Raptor?]